Paul Bradbury

CEO of Total Media Cluster

Paul Bradbury is CEO of Total Media Cluster, the largest English-language news and tourism project in the region, including Google News partner sites Total Croatia News, Total Montenegro News and Total Slovenia News. Working for a better future for Croatia with a focus on constructive criticism on Croatian tourism, TMC has a core focus on tourism, entrepreneurship, medical tourism, the digital nomad revolution, and celebrating the little guy. A contributing writer to The Daily Telegraph, and Qatar Airways, Bradbury also won Best Online Feature at the 2019 Medical Travel Media Awards in Kuala Lumpur.

Presentation title: Developing Croatian Medical Tourism: Potential and Reality – A Foreign Resident View


A foreign eye often offers a different perspective. Longterm British resident of Croatia Paul Bradbury has been following the Croatian medical tourism industry for a couple of years now, as it looks to realize its potential as one of the top 10 destinations in the world.

Bradbury’s presentation will take a look at some of the key issues from the view of an outsider – regional clusters versus a national brand; a dynamic private sector waiting for a lacklustre official approach; lessons of best practices from other successful countries, most notably lessons from a recent tour of medical facilities in Malaysia; and the importance of stories to convey the messages of success and innovation.

You can connect with Paul Bradbury via